Role: Illustration, Brand Development, Print
How did we get there?
This process started by diving right into Illustrator. I wanted to play with some abstract shapes to help describe what the company does. The idea behind Solarbid was to basically skip the salesman and order your residential solar materials straight from the dealer, with their expertise infused. I wanted to take shapes that not only represented the sun/solar, but also represented communications. We settled on a design that shows a photovoltaic cell, harnessing the energy from the sun and storing it for the masses.